I am much more than what my business cards say; I am a Product Marketing Manager. But also a copywriter, content creator, analyst, a strategist, and a science geek! Most importantly, I am a big believer of storytelling When we buy anything, we do not buy it based on just its features or benefits. We buy it because we also have a gut feeling that it's the right choice; when we subconsciously relate to the story the product/brand tells. We buy when we are captivated, and engaged to the point where we drop everything we are doing and say, "Yes! I need to buy some of THAT STUFF." So, I create that power of story telling in marketing campaigns and I plan strategies that attract the right audience. I have worked closely with CXOs and senior management to brainstorm about implementing product marketing strategies and translate them into practical campaigns fetching high ROIs My Expertise includes: ~Product marketing ~Copywriting and storytelling ~ATL and BTL marketing campaigns ~Sales enablement and Comp Intel If you’d like to hire me or discuss marketing over a cup of coffee, write to me at pratyupss@gmail.com.