About me

I'm a strategic Product builder driving revenue, retention & AI-powered product growth. With 10+ years across product and UX design, I specialise in simplifying complex systems through data, design systems, and AI-driven experiences. Currently leading Enterprise Product Experience at Coursera — building self-serve & Conversational AI solutions for 4,000+ organisations globally. My work reduced chargebacks from 73% to 3.45% and contributes to an enterprise business generating USD 64.3M in quarterly revenue. Previously, I owned design for OLX Autos across 30+ countries and 100M+ MAU, improving car-selling and financing journeys at global scale. At Cars24, redesigning core lifecycle flows increased conversion by 27%, directly accelerating a ₹300Cr+ financing and VAS vertical. I focus on outcomes over artifacts — clear problem framing, measurable impact, and scalable design that performs reliably for users and businesses alike. Right now I'm actively building AI into my design process — using Claude for research synthesis, Figma Make for prompt-driven prototyping, and NotebookLM to make user research accessible across product and GTM teams.