LinkedIn Strategic Positioning & Profile Rewrite

A LinkedIn profile that works is not just well-written. It is strategically constructed.

Every section - headline, About, experience, skills - works together to communicate one coherent professional identity. It tells the right people who you are, what level you operate at, and why they should pay attention.

This package rebuilds your LinkedIn presence from the ground up, starting with the positioning strategy and working through every section.

WHO THIS IS FOR

1. Best for Mid-senior professionals who need LinkedIn rebuilt with a positioning narrative. No CV.
2. Mid-career and senior professionals targeting a specific role, industry, or level.
3. Professionals whose experience is stronger than their profile currently communicates.
4. Anyone who wants a LinkedIn presence that does active positioning work, not just exists

WHAT YOU GET

Headline rewrite

Keyword-optimised for your target role, seniority level, and location. Built to surface in the right searches and make the right first impression.

About section

Written from scratch. Authority-led, story-driven, and positioned around where you are going rather than where you have been.

Skills section audit and full replacement

Your current skills are reviewed and replaced with language that reflects your actual seniority and professional environment.

Profile URL and banner recommendations

The small details that signal professional coherence before anyone reads a word.

Full experience section rewrite

Every role is rewritten in outcome-led language that communicates operational complexity, stakeholder seniority, and business impact rather than task execution.

Positioning narrative

The strategic thread that connects your career journey and makes it read as intentional rather than reactive. This is the foundation on which the entire profile is built.

SEO keyword architecture

Your profile is structured around the specific language recruiters and decision-makers in your target field actually use when searching.

Recommendations strategy

A clear brief on who to approach for recommendations, what to ask them to speak to, and how to frame the request.

30-minute debrief call on delivery

A walkthrough of the strategic decisions made so you understand the thinking behind every section and can maintain consistency going forward.

Delivery: 7 business days from receipt of completed brief

Revisions: 2 rounds included

Clients who have completed a paid positioning consultation receive priority onboarding.