
A comprehensive five-session course designed to develop a structured understanding of Trademark Law and its practical application. The course moves progressively from the conceptual foundations of trademark protection to search, clearance, filing, prosecution, registration, enforcement and professional practice.
It is designed to bridge the gap between knowing trademark law and applying it in practice, with emphasis on the decisions, documents, procedures and strategic considerations involved in the trademark lifecycle.
Understanding the Legal Architecture of Brand Protection
From Brand Selection to a Strategically Prepared Application
Navigating the Trademark Registry
Protecting Trademark Rights in Practice
From Registration to Trademark Portfolio Management
The course is structured around the complete trademark lifecycle:
Brand Selection → Search → Classification → Filing → Examination → Objection → Prosecution → Registration → Opposition → Enforcement → Commercialisation → Portfolio Management
The objective is not merely to study trademark law, but to understand how trademark matters are actually handled in professional practice.
Participants will gain a consolidated foundation in Trademark Law, Trademark Filing and Trademark Practice, enabling them to approach trademark matters with greater legal clarity, procedural understanding and professional confidence.