RCA Masterclass Notes + Framework

"Orders dropped 15% since yesterday. Walk me through what you'd do."

RCA questions test whether you can think like a detective under pressure - and most candidates fail them the same way: they start guessing causes randomly instead of narrowing systematically.

Inside this pack:

• The 5-step RCA method: clarify the metric → validate the drop is real → segment (internal/external, platform, geography, user cohort) → isolate the cause → propose the fix

• The funnel-first technique - how to trace any metric drop through its funnel before touching hypotheses

• 5 fully solved RCAs with India + global context ("Zomato orders down 20% in one city," "app store rating suddenly falling," "trial starts dropped after a release," "DAU flat but revenue declining," "cart abandonment spiked overnight")

• Internal vs external causes checklist - the categories interviewers expect you to cover (bug, release, tracking issue, seasonality, competitor move, market event)

• The 4 mistakes that fail candidates: jumping to solutions, ignoring data validation, not segmenting, and forgetting to ask clarifying questions

• Self-evaluation rubric to score your practice answers

Written by a working mobile PM (5+ yrs) who does this on real dashboards, not just in interviews.

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