Build a marketing team the right way!

Building a marketing team raises a hundred questions, and most founders answer them by guessing. Which role first? Generalist or specialist? In-house or agency? And how do you tell a real marketer from someone who just interviews well?

Guess wrong on one of these and you've lost months of time and salary.

This is a focused session to answer those questions with someone who's lived them, not theory off a blog. Bring what you're stuck on. You'll leave with straight answers and a clear next step.

I've spent 12 years in marketing and creative strategy, most recently as Head of Creative Strategy at one of India's leading agencies, helping brands like OpenAI, Prime Video, Rapido, and Myntra crack social. Alongside that, I've taken 800+ interviews across 30+ marketing roles, at both brands and agencies, deciding who actually gets hired. I've made the work, and I've hired the people who make it. So I can tell the difference.

What you can ask

1. Which roles you actually need, and the order to hire them in
2. Generalist or specialist, in-house or agency, for your stage
3. Where the good talent is, and where you're wasting time looking
4. What each role is worth, so you don't over or underpay
5. How to restructure the team as you scale

Who it's for

Founders and brands building a marketing team from scratch, or fixing one that isn't pulling its weight.

How it works

Send me your questions and where you are before we meet. We spend the session working through them. You leave with clear answers and next steps you can act on right away.

Bring the questions keeping you up at night. I've sat on both sides, built the work and hired the people who make it, so you get an answer that actually holds.