Started off with channel sales at Lg electronics for their consumer durables division with emphasis on enhancing the reach and depth of distribution for my territory . There after took up the challenge of handling modern retail trade for Panasonic's consumer durable and small appliances division, with the responsibility of ensuring maximum end customer sale by value through the assigned stores while liaising with all the internal and external stake-holders. In the next phase, leapfrogged into the digital arena, managing Mobiles & IT Retail Business , for Mumbai Region for Apple India , responsible for their Exclusive Stores and multi brand authorised stores, handling a team of 40 in-store sales staff, and ensuring to deliver best in-store customer experience through existing and new retailers Specialties: • Key Account Management • Corporate Sales & Business Development • Retail Management • Distribution • Supply Chain & Logistics • Visual Merchandising • Marketing & Promotions • Key Client Retention • Vendor / Broker Relations • Team handling