Idea-to-Market Testing with Nishant Pujari

Most people don't need another framework or another 40-page deck. They need to know, for real, whether this idea holds up outside their own head.

This engagement starts with focused research and a testing strategy built around the single riskiest assumption your idea depends on; then we run one real test against the market: real customers, real messaging, or a real small push to get someone to actually give a real feedback, and not from your friends or family. You walk away with a clear, evidence-backed call - refine, go, or stop - instead of another opinion.

This will have 2 engagements per week, till the actual test is conducted.

Exact scope follows from where you are after the Direction Session, so it's built for your situation, not a generic template or advice.

If the test proves something worth building on and you want an ongoing hand on the wheel, that's where the Fractional Co-Founder Engagement comes in.