Nisha believes in focussing on the bigger picture without losing sight of key details when it comes to managing her Projects. Core Skill Set: 1. Brand Management and PR 2. Marketing communication 3. NPD Strategy & Product Marketing 4. Consumer Research 5. Campaign Management 6. Agency and Partner management Some of the top brands that she has worked for include Biba, Tanishq, Britannia, SportsStation, Indian Terrain, Tech Mahindra, LG , CARS24, Gionee, Nakamichi and Karbonn wherein she did value addition to achieve better awareness, increase foot fall across all customer touch-points and thereby boosting sales. Her experience has given her immense understanding of different industries. Overall, She has consistently demonstrated communication, interpersonal, strategic and creative thinking abilities in every aspect of her roles during her time with the employers.