Career Transition to E-comm / Brand Roles

Career switches into e-commerce/brand roles often stall because candidates don't know how to translate their existing skills into the language hiring managers expect. This session maps your current experience (agency, consulting, unrelated industry, etc.) onto the skills that matter for category and brand roles — P&L thinking, stakeholder management, GTM execution — and builds a realistic transition plan, including what gaps to fill and how to position them in interviews.