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About me

I'm Niharika, a strategic marketing professional with a passion for both data analytics and creative storytelling. With experience across global companies like Copart, Randstad, and Deloitte, I've developed expertise in transforming brands through SEO-optimized content, social media management, and data-driven marketing strategies. My diverse background spans from building content strategies that increased organic traffic by 45% to engineering attribution models that maximize ROI. As someone who's managed her own business ventures, I understand the challenges of building a brand from the ground up. When I'm not analyzing marketing data or crafting content strategies, I'm capturing moments through my lens (@shotbygeeni). This dual perspective allows me to approach marketing challenges with both analytical precision and creative vision. Curious about how I can help elevate your digital presence? Let's chat! Book a session to transform your digital marketing approach with actionable insights or to explore how to better integrate visual storytelling into your brand narrative.