Serving as the Category Manager for all Malayalam content on Disney+ Hotstar, the market leader in the Indian OTT Space. Previously worked in diverse functions such as social media intelligence, strategy and insights for Walt Disney TV channels and OTT verticals that served markets across India, Middle East, Africa and Sri Lanka. Former lead-sales strategy and revenue planning for Kerala retail clients within Star TV Network's Malayalam Cluster business-Asianet. In my previous role, was also in charge of brand solutions and media planner for National clients advertising in Asianet and its secondary channels-Asianet Movies and Asianet Plus. Former head-New Business Development (Kerala) for all Asianet Network channels. 10+ years of industry experience in Category Management, Media Planning and Strategy, Social Media & Marketing Analytics, Revenue Planning, Pricing, and Ad Sales Has worked for multiple fortune 500 clients, delivering robust solutions to complex business problems. Certified 'You Lead' Manager by Star TV Network, Google certified Digital Marketer, DSIM Certified Digital Marketer with extensive experience in campaign and project management, business delivery, and business analytics. I believe that as a team leader, the best results are obtained with a focused vision, agility to react to changing scenarios, structured reporting, and continuous learning.