Services
Video meeting . 15 mins
Video meeting . 30 mins
Video meeting . 30 mins
Video meeting . 30 mins
Video meeting . 30 mins
Video meeting . 30 mins
About me
Customer centric and digital oriented, I am a marketing strategist and brand manager with 11 years of experience in video gaming, retail & furnishing, hospitality, and online education - on brand building, user/customer acquisition and revenue growth.
Graduated with my MBA and MS information Systems from the University of Maryland, I live by the mantra of the Smith School of Business - Lead Fearlessly. I also acquired my third master's degree from Georgetown University, focusing on Digital Branding and Integrated Marketing Communications.
I am a leader, problem solver and lifelong learner. I inspire, lead and, more importantly, execute.
Inspired, Fearless, Unstoppable.
Currently at Jack Welch Management Institute (JWMI), we have developed a digital centric marketing strategy and manage millions of dollars in marketing spend across paid social, POLV, CTV, and event marketing. Our program has been ranked as one of the top 10 online MBA programs in the United States - ranked #6 by Poets & Quants, #7 by the Princeton Review and #4 by CEO Magazine.
Every year thousands of students joins our program from over 68 countries. They hold titles ranging from manager and director to all levels of the C-suite, physicians, HR executives, and entrepreneurs.
Specialties:
Brand building and story telling; E-commerce and mobile commerce; Integrated marketing communications (IMC); Digital marketing strategy and campaign planning including search engine optimization, search engine marketing, social media marketing, content marketing, influencer marketing, and mobile strategy; Startup building and venture creation including business modeling, new product development, go-to-market strategy (launch strategy) for new products and companies, business incubation and acceleration.
Other: Google Adwords (Certified), Facebook Ads (Certified), and LinkedIn Ads (Certified)
Gallup Strength Finder Top Five Traits: Achiever, Strategic, Learner, Individualization, and Input.
"Achiever": have a great deal of stamina and work hard and take great satisfaction from being busy and productive.
"Strategic": talented in creating alternative ways to proceed and can quickly spot the relevant patterns and issues when faced with any given scenario.
"Learner": have a great desire to learn and want to continuously improve.
"Individualization": intrigued with the unique qualities of each person and have a gift for figuring out how people who are different can work together productively.
"Input": have a craving to know more and often like to collect and archive all kinds of information.