As a Key Account Manager at ITC, I manage and grow the packaged foods and personal care brands portfolio with B2B partners. I leverage my analytical skills, customer support, and customer experience to optimize sales and distribution channels, and to implement innovative solutions for the e-commerce B2B department. I have an MBA from IIM Lucknow, where I specialized in Marketing and Strategy. I also have a B.Tech in Computer Science and Engineering from West Bengal University of Technology. I have worked on various projects and publications related to product innovation, brand management, and supply chain optimization. I am passionate about learning new skills and challenging myself in the fields of marketing, operations, analytics, and business development. I am also an avid blogger and a culture enthusiast.