Mohit is currently working as Brand Director for Feminine care category (Whisper India) at P&G. He is responsible for Business Delivery (Top-line, bottom-line, market share & new user acquisition) for biggest feminine hygiene brand in India - Whisper. Prior to this role, he has led Sales & Operations Planning (S&OP) and Forecasting for Whisper India for 2+ yrs. In his earlier years at P&G, he worked as Regional Customer Service Manager where he was responsible for Cost, Service & Operations of 14 Customers in East India. He completed his MBA from National Institute of Industrial Engineering (NITIE), Mumbai. Prior to his MBA, he worked with Ford India Pvt. Ltd. as Strategic Purchase Manager. He holds a Bachelor's Degree in Mechanical Engineering from NIT-Bhopal. ★ Specialties: End to End Brand Management – Design, Delivery, Digital Marketing, New User Acquisition, P&L management and Operations; Media Management – ATL/BTL strategy and execution; Business Planning and Strategy; Trade and Shopper Marketing Strategy; Sales & Operations Planning (S&OP); Customer Service Management