As a seasoned Digital Marketing specialist with over 13 years of experience, I thrive on enhancing a brand's visibility and driving sustainable traffic growth across multiple channels. My journey began in 2011 as a part-time freelancer, laying the foundation for a dynamic career. By 2012, I was immersed in the startup world as an intern, where I gained invaluable insights into business objectives, ROI focus, and collaborative teamwork. I am a full-stack marketing leader driving growth across app, web, and CRM. At SplashLearn, I’ve led performance marketing (SEM, META, ASA, programmatic), organic marketing (SEO, ASO, Social Orgnaic), and retention marketing (lifecycle email campaigns, push notification) — powered by data, creative testing, content strategy, and automation. With an engineering background, I collaborate closely with product, analytics, and tech to turn insights into scalable marketing systems. Outside of work, I enjoy exploring new tools in the market, which fuel my creativity and keep me inspired. I'm always eager to connect with like-minded professionals and explore new opportunities for collaboration and innovation. Let's create something amazing together!