With nearly two decades of rich experience spanning international marketing communications, business development, sales, and e-commerce in sectors like software, publishing, startups, industry, and B2B trade, Mike Kleinemass is a seasoned expert in his field. He currently works as a product owner for digital marketing & sales projects within an agile tribe for excellence & performance at the largest materials distribution company in the Western world. As a sought-after speaker and podcast guest, he has graced the stages of numerous marketing conferences including the likes of Europe's leading digital marketing festival 'Online Marketing Rockstars (OMR) 2022' and the B2B Marketing Days by marconomy. Adding to his credentials, he is also a co-author of the book 'B2B Marketing: A Guidebook for the Classroom to the Boardroom' published with SpringerGabler in 2021 and frequently publicates new content on B2B Marketing, B2B Sales and AI on LinkedIn.