Hi, I'm Michelle. 👋🏻 During my recent tenure at McKesson, IQVIA and Veeva, I have demonstrated outstanding management skills, nurturing talent, and fostering a collaborative environment. I am known for my strategic and critical-thinking, problem-solving abilities, and meticulous attention to detail, ensuring that every aspect of a project is thoroughly executed. My dedication to keeping clients' needs at the forefront of campaign design has been noted, leading to the development of integrated revenue marketing strategies that drive growth YOY. 𝐇𝐎𝐖 𝐈 𝐀𝐌 𝐔𝐍𝐈𝐐𝐔𝐄: ✨Integrated Marketing Expertise: Excel in seamlessly integrating marketing strategies across channels, fostering cross-functional collaboration, and driving growth and efficiency. (p.s. I was able to speed up a $1.3M enterprise deal by establishing a shared responsibilities lead handover process 🤝) ✨ Strategic Leadership & Revenue Growth: Uniquely blend strategic leadership with agile execution, consistently exceeding revenue targets through innovative GTM strategies and advanced ABM tactics, leading to significant pipeline growth. (p.s. I can build a killer SFDC dashboard 📊📈 ) ✨ Customer Marketing & Advocacy: Increased ARR by 10% by launching a global Customer Advisory Board (CAB) initiative, a catalyst platform for market research that inspired innovation. Led the workstream to establish cross collaboration guidelines that the leadership team will use to make trade-off decisions regarding the roadmap, acquisitions, partnerships, go-to-market models, corporate structure, the team built strategic opportunities about the market’s pain points and growth potentials. ✨Holistic Marketing Approach: Employ a holistic approach to marketing, from impactful launch strategies to fostering customer advocacy, while continuously striving for efficiency gains and impactful results globally. (p.s. You can find me on dark social channels chatting away, learning from my peers and sharing best practices! 👩🏻‍💻) 𝐇𝐎𝐖 𝐈 𝐀𝐃𝐃 𝐕𝐀𝐋𝐔𝐄: 📈 Revenue Growth Leadership: Drive revenue growth through strategic leadership and integrated marketing initiatives, exceeding targets and optimizing investments. 💡Innovative Campaigns: Develop and execute innovative multi-channel campaigns, resulting in cost savings and increased engagement. 🤝 Cross-Functional Collaboration: Foster collaboration between teams, accelerating deal closures and increasing opportunities through transparent communication. Also, I’m a great personality hire. I have references (view section below) and a network to prove it!