2 weeks - GTM Strategy Sprint

Dr Piyush Malik

Ai Generalist

₹30,999₹50,999

240 mins

Video Meeting

Build a GTM strategy grounded in customer reality.

An intensive consulting engagement for early-stage startups that have built something — but haven't yet figured out who to sell to, how to position it, or how to consistently acquire customers.

This is not a generic growth consultation or a collection of growth hacks.

We start by understanding the problem, customer evidence, product, current traction and team, and then work backwards toward a focused go-to-market strategy.

What we'll work on

01 — Diagnose

Current product and business model
Customer/problem validation
Existing traction and GTM efforts
Customer insights and evidence
Current bottlenecks

02 — Define

Ideal Customer Profile (ICP)
Positioning
Value proposition
Early-adopter segment
GTM wedge

03 — Build the GTM strategy

Acquisition channels
Outreach / distribution strategy
Customer acquisition experiments
Messaging and positioning
Growth priorities
Metrics that actually matter

04 — Turn strategy into execution

30/60/90-day roadmap
Priority experiments
Key milestones
What to stop doing
What to test next

What you leave with

→ A clear GTM diagnosis

→ Defined ICP & positioning

→ Prioritized acquisition strategy

→ 30/60/90-day execution roadmap

→ A strategy review session

Important: I don't take on every engagement.

The discovery call comes first. I need to understand the problem, customer evidence, team and stage before deciding whether I can genuinely create value.

Less guessing. More customer evidence. Better GTM decisions.

Package includes

Week 1 — Diagnosis

Pre-engagement review
Product/business review
Customer insight review
GTM audit
60-minute strategy session

Week 2 — Strategy

ICP
Positioning
GTM channels
Acquisition experiments
Metrics
30/60/90-day roadmap
60-minute strategy review

Deliverables

GTM Diagnostic

ICP + Positioning Framework

GTM Strategy

Experiment Prioritization

30/60/90-Day Roadmap