I have over seven years of experience in marketing consumer technology products in India. My work spreads across user acquisition, engagement, offline activations and advertising, and building brand and marketing strategies for introducing products in new markets. With Uber and Zomato, I led marketing for increasing the adoption of products in tier 2 and tier 3 cities of India. I enjoy understanding user journeys, simplifying processes and building relationships within teams to work together effectively. I briefly led the brand team at Fablestreet when I realised that I'd like to reprioritise so I can spend more time with my little son. In this season of life, I have faced many questions. Found answers to some, still looking for many. I'm here to share, learn and help and be a positive part of your journey.