With over 17 years of experience in digital marketing, social media, and event production, I am an award-winning strategist, marketer, and advisor who delivers impactful and innovative solutions for a diverse range of industries and brands. As the Senior Director of Strategy & Digital at Wasserman, I lead the development and execution of best-in-class strategies that promote audience retention, brand awareness, and client satisfaction across the global sports, entertainment, and culture agency. I have a proven track record of leveraging insights, trends, and emerging technologies to create engaging and effective content, campaigns, and live events that align with the client's vision and goals. I am also a passionate advocate and leader in the cannabis and wellness space, co-founding and serving on the board of multiple organizations that aim to educate, empower, and elevate the industry and its community. Whether it is online, in person, or across platforms, I strive to deliver excellence, creativity, and value in everything I do.