You aspire to excel as a visionary leader. Your goal is to create and maintain a purpose-driven business. Your focus goes beyond merely meeting customer needs and gaining profit, you aim to truly inspire and engage your customers, employees and whole community around who share their positive experience with your product (goods and services), brand and corporation identity & culture. You want to serve better future for both people and the planet. I am here to help you on this journey. What hands-on made me to come across this path: As a CBAP® and multidisciplinary critical thinker with over 19 years of leadership experience in commercial and business, I excel in driving strategies that meet business objectives with a demonstrated history of working in the Automobile, Spare Parts, Petrochemical and FMCG industries. A very strong background in supply chain, strategy designing and implementing, businesses development, organizational change management, and business analysis; and as a university instructor in innovation management and through some perspectives as “stakeholder theory”,  “management excellence”, “brand strategy”, “corporate life-cycle” and “value chain”, I am passionate about developing innovative solutions for business’s success. If you're looking to enhance your business success with an improved purpose-driven strategy, here’s how I can assist you: 1 – Discover my approach by subscribing my Newsletter. (FEATURED section below) 2 – If you're interested in collaborating with me to design and implement a purposeful strategy to boost your brand experience, here’s how I assist CEOs and their organizations in achieving their most impactful work: -CEO Coaching: Through 1:1 sessions, I help CEOs and founders comprehend and redesign the purpose-driven identity in business and brand. Through design thinking method and creating a fit between mind-sets, skill-sets and tool-sets, they thrive as change makers. -Leadership Team Coaching: I focus on building a high-performing leadership team grounded in trust and collaboration. I assist leadership team to model the purpose-driven vision and communicate it seamlessly across all levels of the organization to enhance performance and foster a shared commitment to the company’s objectives. -Company Collaboration "Extended Intelligence": I reinforce collaboration throughout the organization with monthly "Showcase." I create an engaging environment for +100 participants, turning the workplace into a hub for creative exploration of meaning, success and sustainable development. Talking soon; Mahnaz Nobakht