I hold a degree in Social Communication, with a postgraduate degree in Operations Management from FIA USP and a Master's in Communication and Technology from Cásper Líbero. I have also completed extensions in the fields of Innovation, CRM, Digital Products, Design (UX) and Market Intelligence. With two decades of experience, I have been involved in over 1000 global executive projects spanning various domains, including digital channels, leadership, digital strategy, product management, digital marketing, and CRM. I have a leadership-oriented profile, deeply committed to business objectives and customer success. I have experience in managing direct teams, indirect teams, and partnerships. My strong communication skills enable effective communication across different levels (C-level, Executive, Management), fostering collaboration across departments. I have a forward-looking vision focused on Digital Transformation: encompassing Product, People, Innovation, Business, Operations, Technology, and UX. Main Areas: • Digital Strategy • Product Management • Direct Sales Strategy • Digital Marketing • Communication and Marketing • CRM and Marketing Automation • Integrations Systems • Content Marketing • Product Ops • Account and Partnership Management • Digital Channels • Strategic Studies • Corporate Presentations • Sales and Product Presentations • Training • E-learning • Research • Web Analytics Segments: • Strategic Consulting • Digital Banks - Financial Services • Fintechs • E-commerce • Digital Products • Travel Tech and Hospitality • Training and Corporate Education Skills built through each experience: • Strategic Vision • Digital Product Management • Teams Leadership • Business Focus • Communication • Change Management • Agility e Innovation Pioneering projects in the Brazilian internet: Renault Megane (Hot-site for vehicle launch), Sendas Delivery (One of the first online supermarkets in Brazil), E-Fácil (E-commerce of Grupo Martins), Tetra Pak (First website in Brazil), Festo (First website in Brazil), Pão de Açúcar (CD-ROM), Magazine Rock Brigade (Website), FreeShop (Largest marketplace for promotional gift suppliers), Casio Eletrônicos Prince (E-commerce portal), Megazon/Televisão Cidade S/A (Content portal and Broadband Internet Services). Coursera Profile https://www.coursera.org/user/afe000e2d1d2aecc8a1ced2004adc8ac Currículo Lattes http://lattes.cnpq.br/4482056914459661 SlideShare https://pt.slideshare.net/lucianomatsuzaki Alaic http://alaic2018.ucr.ac.cr/sites/default/files/2019-02/GI%202%20-%20ALAIC%202018_0.pdf