Handling product strategy at Appointy. Professionally experienced in end-to-end demand generation strategies like social media marketing, PPC, Content Loops, Referral & Affiliate Marketing, with a special focus on organic channels like B2B SaaS blogs, Landing Pages, Online Content Creation, and more. Designed the intern program for Product Marketing and Demand Generation roles at Appointy. Helped third & fourth-year students discover the startup culture and introduced them to the world of SaaS Marketing. Have participated in recruitments at top IITs, NITs, and other private colleges in India. PS: The cover picture is from my first open-water dive in Thailand. I had just come out of the water and was processing what had happened in the last 50 minutes of my life.