Hello. I'm Kunal, a Strategist with 12+ years' repertoire of driving business growth across South Asia (India), South East (Singapore) and MEA (Dubai, UAE). Since the early 2010s, I have worked in an array of strategy & consulting roles (design, brand, creative, content, social, commerce, experiential) with marketing services agencies that pioneered digital creativity in the regional markets, namely SapientNitro Creative Studio (now Publicis Sapient) in India, Dentsu Mobius in Singapore (SEA), Serviceplan Groupe in the EMEA region, and Samsung/Cheil in South West Asia. Throughout my career I have consistently brought together creativity, technology and a deep cultural/behavioural understanding of people to solve critical business challenges through digital & design. I have had the opportunity to contribute to the growth stories of Samsung, BMW, Toyota, Bridgestone, Castrol, Citibank, Singapore Airlines, Perfetti, Mondelez, Sprite, Mahindra, Bajaj, Tata and many other powerhouse brands in the APAC region. In EU I have worked on Leica, Credit Suisse, IKEA, Mahou San Miguel, Accenture Song and few other brands in my academic year studying design and innovation in Madrid. My expertise ranges from conception to conversion, from brand strategy, proposition/positioning, identity, architecture, all the way to go-to-market plans including content, campaigns, mainline, digital, paid media, partnerships, influencers, community building, events & experiences, commerce and all other aspects of an effective growth/marketing program. My work have led to some of the most meaningful and effective brand marketing programs recognized at D&AD, Spikes, Clio, The One Show, Abbys, MENA Lynx, Effies, Warc Strategy Awards and other creative industry awards. Last year I decided to pursue a specialised Masters program in Customer Experience & Digital Innovation at the renowned IE Business School, Madrid, to add a design foundation to my business studies background. I'm also certified in Disruptive Strategy, Innovation & Growth from Harvard Business School and in Business Design from IDEO-U. Thanks for viewing my profile. If you'd like to catch-up about anything please feel free to book a session.