About me

16+ yrs of exp. with first 6 years in Strategic Research, and last 10+ years in building & scaling EdTech businesses across almost all possible segments such as K12, Govt Job, Higher Education and Upskilling. Was incubated by Dailyhunt in my second stint, building a Tier 2-3 specific K12 EdTech platform Dailylearn. Was also driving their Product & Content strategy for Education. Previously worked with Knimbus (a Digital Library Platform) as Director, Strategic Initiatives & Growth, primarily building their B2C online learning business from scratch. Was with Testbook as VP Strategic Alliances. Led their Franchise & Offline business, enabling offline user acquisition from Tier 2-3 cities. Helped Testbook open ~100 offline franchise centres in 3 months. Built scalable processes for the same. In EdTech, previously worked with Informatics, and Dailyhunt ExamPrep managing functions such as Product Roadmap, Growth, User Engagement & Retention, Store Front Management, Content Partnerships, Marketing, Push Notifications, Monetization etc. Scaled Dailyhunt Exam Prep to 50K+ DAUs. In Strategic Research & Consulting, worked with Evalueserve, MarketsandMarkets & Genpact - on projects such as Industry Assessment, Risk Assessment, New Market Entry, Due Diligence, Market Sizing, Benchmarking Studies, New Product Launch, Product Mapping, Feasibility Study, GTM Strategy, Process Optimization, etc.