I am the founder of Supl.ai analytics where we enable businesses to find value and ethically monetize information from their data. I have been in the analytics industry for a decade now. I believe enabling products at different stages set up their analytical backbone and drive strategies at all levels with data backing. Expertise at different levels - 1. Architecting the data infrastructure 2. Defining org OKRs and KPIs 3. KPI reporting based on the OKRs 4. Product, Growth, and Pricing Analytics 5. Experimentation for conversion and revenue optimization An advocate for product-led growth and customer-centric lean development, I have worked with brands like Bed Bath & Beyond, WeWork, Genentech Pharma, Lenovo, Harrods, Piktochart, Feeld, Optus-Yes, GrowthMentor, Digitail, Allied Aviation to name a few. I stand for pushing women into leadership roles and have dedicated a part of my life, spreading awareness about the same. An example: https://www.youtube.com/watch?v=KdBtp273lOY