Search Root Cause Analysis (RCA) with Kishore Rawat
Kishore Rawat
Search Root Cause Analysis (RCA)
About this session
- Walk through structured agency troubleshooting frameworks for sudden traffic, conversion, or CPA fluctuations.
- Analyze Auction Insights and Search Query Reports to pinpoint competitor moves and intent leakage.
- Diagnose tracking glitches, tag breakages, and attribution shifts versus genuine platform declines.
- Build clear, client-ready RCA summary memos that explain performance issues and outline recovery plans.