Hey, I'm Kasturi, a B2B tech content writer and strategist who’s written for brands like Shopify, Shogun, Prosci, Nexcess, Ware2Go, WebEngage, k-ecommerce, etc. I believe B2B ≠ Boring! I use storytelling to write compelling copy that simplifies complex topics. Copy that POPS with your brand personality and CONVINCES readers why you're the right choice. I've written long-form SEO-optimized content, landing pages, emails, and social media posts for 20+ B2B tech companies. You might even say I nerd out on tech companies, telling brand stories that compel prospects to turn into clients. With over 9 years as a strategy consultant and market research analyst, I launched my own content business, writing for awesome brands like Shopify, Shogun, Prosci, Ware2Go, Empeon, Goodcover, WebEngage, and Nexcess, as well as cool marketing agencies like Peak Agency, Foundation Marketing and The Blogsmith. I've got certifications in Content Marketing from SmartBlogger, Copywriting from Copywrite Matter, and Case Studies from Proof Sells. My Marketing MBA from Delhi School of Economics and Master's in Applied Economics from Presidency College, Kolkata, also come in handy when tackling tricky topics. Clients love working with me because I'm proactive, reliable, and always aim for excellence. I live in Gurgaon with my partner and our four rescued pets. When I'm not writing, you'll usually find me painting or binge-reading literary fiction. ​If you want a content marketer/copywriter who is hardworking, creative, and strives for the best, then let's get in touch. 😊