I’m a results-driven marketing leader with 11+ years of experience turning ambitious pipeline goals into closed-won revenue across high-growth tech companies, from a $2.5B Silicon Valley AI unicorn preparing for IPO to leading construction tech platforms scaling globally. Here’s where I make the biggest impact: I thrive in the space where creativity meets execution. While many marketers excel at strategy or implementation, I do both building integrated demand generation programs from concept through to revenue attribution, often in fast-paced environments where priorities shift weekly and teams need someone who can pivot without losing momentum and lead field events that drive significant pipeline for the region. My background combines an unusual mix: dual Master’s degrees in Marketing (Schulich) and Mechanical Engineering (UofT), plus hands-on experience across AI, SaaS, and early consulting exposure to financial services. This engineering mindset shapes how I approach marketing testing, iterating, optimizing with precision while staying creative enough to break through the noise in crowded markets. My track record: ∙ Generated $15M+ in closed-won pipeline across US, GCC, APAC, and Central Asia regions through multi-channel ABM campaigns and field events ∙ Led product launches achieving 60% market adoption by aligning cross-functional teams around compelling competitive positioning ∙ Increased brand awareness through thought leadership content that actually drives demand, not just vanity metrics ∙ Built and scaled marketing teams that consistently exceed KPIs in partnership with Sales, Product, and Operations I’m passionate about three things: pipeline generation that becomes revenue (not just leads), building collaborative teams where marketers and sellers work as true partners, and creating campaigns that feel authentic to regional audiences rather than generic global rollouts. Colleagues describe me as the person who gets things done, KPI-focused, yes, but creative in finding paths to success when the obvious routes are blocked. Whether it’s restructuring underperforming campaigns mid-quarter or training team members while hitting aggressive targets, I balance strategic thinking with hands-on execution.