I love stories. My affair with them began with my father's fantastic tales plucked from his embellished life experiences. Soon, I started telling stories of my own. In school, I wrote for and edited magazines and wound up studying English Literature at university, followed by post graduate course in Journalism & Communication studies. I found my calling as a writer and editor with The Times Group, where I rose to Chief Copy Editor. I then tested my branding and communications skills as a consultant, helping young businesses craft moving brand stories. Hoping to further my experience, I worked with Siemens in Bangalore where I experienced the communication strategies of a large global company. I helped draft a crisis communication plan, streamlined and built content pipelines across nine countries and managed internal and external communication. In 2015, I moved to the PNW and continued to tell stories for the Asian community through the Northwest Asian Weekly. At Executive Insight Properties, I wrote for and designed their Pet and Grocery magazines. I hopped aboard Expedia Group's corporate communications team in 2019, helped teams manage and improve their content and user experience at Meta Reality Labs. I'm currently at Amazon, influencing the UX and content design for our internal products.