About me

I am a hybrid designer, researcher and strategist, obsessed with human behaviour. I relish creative, fast-paced environments. I'm a data driven (qual & quant) designer who utilises their systems thinking and storytelling skills to design and deliver experiences with business impact. I enjoy setting up and improving end-to-end practices for smooth cross-functional delivery. Inventive problem solving, dealing with clients, and briefing are second nature to me. I play well with others, but flying solo doesn't scare me. I’m inquisitive and keen to learn. Specialties: Systems Thinking, Product Design, User Experience Design, Inclusive design, UX, Digital Strategy, Service Design, Stakeholder interviews, Value Proposition Definition, Service Blueprinting, User Research, Usability Research, User journeys, Multi and cross platform, Prototyping, User centered design, Cross functional teams, Distributed teams, Figma, Miro etc