
Audit & Discovery – Funnel analysis, user behavior insights, and analytics review
Research & Hypotheses – Identify barriers to conversion and build test ideas
A/B Testing – Run experiments using tools like VWO, Optimizely, Google Optimize
UX & Copy Optimization – Improve design, messaging, CTAs, and forms
Personalization – Deliver tailored experiences to high-value user segments
Reporting & Rollout – Share results, scale what works, and enable your team