
If you're wrestling with fuzzy positioning, channels that aren't converting, or a pipeline that's slower than it should be, this session is for you.
What we'll cover (based on what you need most):
- Positioning and messaging: who you serve, the problem you own, and why you win
- ICP and segmentation: the accounts and personas worth your limited time
- Channel strategy: where to show up first (outbound, content, community, partnerships, ABM)
- Funnel review: where deals stall and how to fix it
- Teardown of your existing website, deck, or campaign