My team & I have built brands like iQOO (Vivo Smartphones), Pristyn Care, foodpanda - All of them have been in habit forming space and I am deeply fascinated with how using brand & marketing as combination of art & science - can lead large segments to lap up your brand/products. For every marketing professional - foundations are important as well. As i learnt a lot while building brands mentioned above - I have also been fortunate to learn fundamentals of brand & growth marketing at Samsung Group & Accenture.