
Startup Growth | Go-To-Market | AI Workflows | International Expansion
Hi, I’m Francesco — a builder, strategist, and operator who’s been on both sides of the table:
🚀 I’ve worked in consulting (6 years at Accenture), CVC and venture-backed startups (ZX Ventures, Hive), and today I run my own company (Merum) that helps Italian producers scale to the US market.
I’ve launched products across continents, helped brands raise funding, designed automated workflows to save founders 10+ hours a week, and navigated the chaos of early-stage growth — all while keeping my feet on the ground and my head in the game.
But what I love most is talking to people, understanding what’s blocking them, and co-creating clear, sharp paths forward.
This is your session — use it however is most valuable.
Some ways I often help:
✅ Unpacking your idea or product to find the strongest angle
✅ Designing leaner go-to-market strategies (especially for the US/EU)
✅ Automating parts of your ops, sales, or content with AI
✅ Rethinking what you actually need to build
✅ Brainstorming positioning, storytelling, or user journey
✅ Mapping how to scale without burning out or hiring too fast
✅ Or just talking through the mess until it clicks
I won’t give you generic frameworks — I’ll listen, ask sharp questions, and get hands-on.
Book your slot.
Come with a question, a messy doc, or just your brain. I’ll meet you where you are — and help move you forward.