Hi, I’m a Senior Product Manager with a background in marketing communications who loves creating exceptional product experiences for B2C and B2B customers. My latest experience has been in the Cryptocurrency and Blockchain space where I’ve spent a couple of years building and scaling cryptocurrency investment, trading, payments and custody products. Right now, I’m working on creating the best user experience across all B2C products at Quidax. Web3 user experience does not have to be broken. I believe that simplicity and utility should be at the foundation of any innovation and this is what drives what I do. I also work as a Growth PM, working on initiatives to significantly improve customer acquisition, activation and retention for the B2C products. Specialities: Agile Product Development || Product Innovation || Product Growth || PLG || Design Thinking || User Experience Research || Market Research || Functional & Non-functional Requirements || Project Management || Stakeholder Management || New Product Development || Product Strategy || Product Analytics || Product Marketing. Experience in: Fintech, Cryptocurrency and Blockchain.