Finance for Non-Finance Executives

Dr. Ramaswamy Narayanaswamy

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Finance for Non-Finance Executives
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๐Ÿ“Š Tired of feeling lost in financial discussions? Turn numbers into narratives and statements into strategy. ๐Ÿ’ก


For Whom? ๐ŸŽฏ๐Ÿ‘จโ€๐Ÿ’ผ๐Ÿ‘ฉโ€๐Ÿ”ฌ๐Ÿ‘ทโ€โ™‚๏ธ

This personalized coaching program is designed exclusively for busy managers, engineers, project leads, and professionals who need to grasp finance quickly and confidently. ๐ŸŽฏ


Why This Program? ๐Ÿš€

  1. Fully Personalized ๐Ÿ‘ฅ: One-on-one or one-to-small group sessions
  2. Time-Efficient: No more group scheduling hassles. Learn at your pace, on your schedule.
  3. Direct Application ๐Ÿ“ˆ: Move beyond theory to directly understand, analyse and interpret real-world financial data from annual reports and database, using MS Excel.
  4. 100% Focused on You โœ…: Ask any question freely and get immediate, detailed feedback.


Your 6-Hour Journey to Financial Fluency ๐Ÿ›ค๏ธโ€ฆโ€ฆโ€ฆโ€ฆโ€ฆโ€ฆ.

MODULE 1 (3 HOURS): UNDERSTANDING FINANCIAL STATEMENTS ๐Ÿ“‹

  1. The Big Picture: Setting the Stage, Preface & Introduction, Accounting Branches, Corporate Lifecycle
  2. The Income Statement: Understanding and calculating Key Metrics โ€“ Gross Margin, EBITDA, Operating profit, EBIT, PBT & PAT of the chosen company using MS Excel.
  3. The Balance Sheet (in detail): Assets โ€“ Current & Non-Current, Liabilities โ€“ Current & Non-Current, Ownersโ€™ Equity โ€“ Equity & Preference, Reserves & Surplus
  4. The Cash Flow Statement: The lifeblood of a business โ€“ Operational, Investing & Financing cash flows.

MODULE 2 (3 HOURS): ANALYZING FINANCIAL STATEMENTS ๐Ÿ”

  1. Key Ratio Analysis: Solvency, Turnover, Profitability, Market related ratios & Other Metrics
  2. Other Analysis: Horizontal, Vertical & Trend Analysis

Pedagogy ๐Ÿ’ป:

Practical Exercise ๐Ÿ‘: Entire 6 hr session is based on a real company. Participants get annual report (PDF) and financial data (MS Excel) beforehand. Practically construct Income Statement, Balance Sheet & Cash Flow, and engage in hands-on analysis through MS Excel.


Program Details & Investment ๐Ÿ’ฐ

  1. Format: One-on-One or One-to-small group, Online (Zoom/Meet) or In-Person (Local). ๐ŸŒ
  2. Duration: 6 Hours (Split into 2-3 sessions as per your convenience).
  3. What You Get: Learning Tool Kit - Session notes (PPTs in PDF), Financial data (MS Excel), and Annual Report.


โ‚น5,000