Management professional from IIM Kozhikode and Computer Science Engineer with cross-industry experience. Believes in Conscious Capitalism for a better future! Diksha is a first-time, first-gen entrepreneur and is hungry to learn and unlearn through the journey of building STREE. Being a Techie turned Salesperson to Entrepreneur, she has unique exposure to Technology and Business and was Ex Director India at Advance.Ai- AI startup series D funded. She has 8+ years of experience in IT, Sales, and Marketing across organizations like Lenovo, Oracle, Avaya, and Advance.ai. Intrigued by the untapped reservoir of women's potential and what it could bring to the seemingly unempathetic and chaotic economic and social structures around us, she ditched her fears and took a jump toward her calling of taking a tech-scalable approach to solving gender inequality for women entrepreneurs. Currently, she is building an ecosystem and a digital platform for trusted women creators to monetize their skills and where these creators can transact and interact in a safe space with their users; and users can consume services and products from women experts, in the field of wellness, creativity, arts, spirituality, etc.