I am a Chief Executive Officer at 3rd Shade, a marketing and branding agency that provides a unique perspective to its clients. I have an MBA in Finance and Marketing from Birla Global University, and a strong background in business development, strategic alliances, Brand development, Campaign management, Product development and customer relationship management. I am passionate about creating and delivering impactful content that resonates with the target audience and drives growth and engagement. I have successfully led and managed multiple projects and teams in my previous roles, working with diverse stakeholders and partners across various domains and industries. I have leveraged my analytical skills and B2B marketing strategy expertise to generate leads, close deals, and increase revenue and retention. I have also founded TheWordCraver, a platform that empowers and supports small content creators to build their presence and earn income. I am motivated by the vision of transforming the marketing landscape in India with a fresh and innovative voice, and I am eager to bring my diverse perspectives and experiences to the team.