About me

Hi, I’m Vaishnavi 👋 I’m a brand and growth consultant who works closely with founders to help them set up, structure, and scale their businesses. My work spans business setup and licensing, brand strategy, content marketing, and digital growth, with a focus on clarity and long-term impact. A big part of my work involves analysing your existing content and helping you shift your perspective around social media. Many founders either underestimate its power or assume it works a certain way often based on noise rather than strategy. I help you understand what actually matters for your brand, what’s worth investing in, and what’s not. I also help founders decide whether they need an external social media agency or if building an in-house setup makes more sense. If it’s in-house, I guide you on how to set it up, structure it, and monitor performance effectively. Think of this as honest, strategic guidance, so you can make informed decisions, not reactive ones.