CP is a supply chain professional and eCommerce entrepreneur with a strong focus on manufacturing and emerging economies. Currently pursuing EMBA at Ivey Business School, dedicated to solving complex challenges, building efficient systems, and creating opportunities for businesses. Growing up with limited resources shaped his determination to empower growth and make a meaningful impact. Markets: Extensive leadership experience across North America, the Middle East, the UK, and India. eCommerce Platforms: Expertise in Amazon Vendor Central, Seller Central, Walmart, other marketplaces, and DTC platforms. Analytics: Proficient in advanced Excel, web traffic, marketing data, P&L, CPFR, PSI, Salsify, SKU optimization, and rationalization. Marketing: Skilled in performance marketing, PPC, AMS, Platform Marketing, Content creation, and applying UX/UI best principles.