
With 11+ years of experience in leading agencies, I have leveraged storytelling and media relations to achieve strategic goals through research, campaign planning, and execution, significantly enhancing brand visibility and engagement.
PR Campaigns Advised for Leading Brands:-
Ashoka University, BITS Pilani, Indian School of Business, Michael and Susan Dell Foundation, Bertelsmann India Investments, Blacksoil, Avaana Capital, Omnivore, Accor, Marriott Hotels & Resorts, Holiday Inn, Atmosphere Core, Sony Sab, Zoya- House of Tata, etc
Expertise Highlights:-
Understanding PR requirements & aligning with marketing goals
Public Relations Strategy
CXO/CEO/MD Interview
Launch Announcements
Sustained Month-on-Month Coverage
Building Strong Media Relationships
Media Training for Spokespersons
Guidance on Speaker Forums & Engagements
Pitching to Media and Storytelling
Gaining Visibility in Print, Online and Television Media
Creating Press Content such as Press Releases, Pitch Notes, Authored Articles, etc.
Solving Public Relation Challenges
Training and mentoring young PR professionals
Influencer management & negotiation
Press conference planning & execution
Crisis management strategies
Awards & Recognition:-
Business Excellence Award, Wizikey (2022)
Star Award, Criesse Communications (2020)
Token of Appreciation, Criesse Communications (2019)
Go Getter Award, Gutenberg Communications (2015)
Job Well Done, Burson (2014)
Most Creative Solution Award for Ashoka University, Gabbys, Burson (2013)
Campaign of the Year Award for Ashoka University, Gabbys, Burson (2013)
Campaign of the Year Runners Up for Indian School of Business, Gabbys, Burson (2013)