Senior Digital Marketing Leader with 11+ years of experience across edtech, travel, e-commerce, and SaaS. I’ve worked across the US, UK, Middle East, and APAC, building and scaling full-funnel performance marketing programs through data-backed decision-making. I’ve spent years in the trenches of performance marketing—navigating growth pressure, unclear roles, self-doubt, and the constant question of what actually moves the needle next. My expertise spans Google, Meta, LinkedIn, funnel optimization, CRO, campaign psychology, and practical applications of AI in marketing (trained at IIM Lucknow). On Topmate, I work with early–mid career performance marketers who feel stuck, undervalued, or unsure of their next move. If you’re good at execution but struggling with confidence, direction, or career decisions, this is a space to think clearly and move forward. Expect honest feedback, structured thinking, and no fluff—just clarity from someone who’s been through it and come out sharper.