As an aspiring product marketing manager,I create, communicate, and deliver value for the business and its customers. I am currently pursuing an executive degree from the Indian School of Business where in addition to theoretical concepts, I have conceptualised products in E-commerce and used the design thinking framework to solve for blue and grey collared employment and upskilling. With over 9 years of combined experience across product, growth marketing and advertising, I have a Master of Marketing degree and multiple certifications in Google Analytics, SEO, and Google Ads. My core competencies include growth marketing, and marketing communications. I have built the channel marketing ecosystem from scratch and established strategic relationships with our partner organizations, resulting in a significant amount of growth, especially over the last three years. I also design and execute programs that generate pipeline for both the new and existing customer business, working closely with our sales, products, brand, and industry marketing teams. I am passionate about delivering impactful brand messages that engage and satisfy customer needs while maximizing ROI. I thrive on challenges and hard work, and I constantly seek to adapt to the changing marketing landscape and leverage my domain expertise.