I build marketing systems that turn attention into revenue. I’m a Digital Marketing Strategist with 6+ years of experience designing full-funnel growth engines across Fintech, Real Estate, and EdTech industries where trust, clarity, and conversion precision matter most. My edge? I don’t just run campaigns. I architect the entire journey from first touch to closed deal by connecting paid media, content, automation, and analytics into one cohesive growth system. What I bring to the table: • Full-funnel strategy: Awareness → Nurture → Conversion • Performance Marketing: Meta Ads, Google Ads, CPL, ROAS, CAC optimization • Audience segmentation, persona-driven messaging & buyer journey mapping • MarTech & Automation: HubSpot, Wati, Outplay, Clay, Factors.ai, Meta Business Suite • GTM campaign planning, demand generation & conversion rate optimization • SEO, content strategy & backlink architecture Currently at Sheshi AI, I lead marketing strategy for a fintech platform helping finance professionals automate reporting and decision-making — building demand gen systems from scratch in a niche, high-trust market. I’ve operated at every level — from hands-on execution to owning channel strategy — which means I understand what works in theory and in the trenches.