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About me

More than 15 years of experience in both sales and marketing at multiple leading B2B technology and SaaS companies. Talk to me about any of these programs and processes that I've built, launched and grown end-to-end from the ground up: - Executive Customer Advisory Boards - Product advisory boards - Reference programs - Awards programs - Advocacy Programs - Online Communities - In person and virtual customer events, both corporate and user led - Customer advocacy at a corporate flagship event - Customer Stories (videos and case studies) and scalable customer assets - Customer Marketing metrics and measurement - Customer surveys and statistics - Creating a customer centric organization - Customer PR and social media - Promoting your programs to stakeholders - Customer advocacy technologies - Customer programs for every stage of the customer lifecycle Hear a little more about how I think about customer Marketing on the Beating the Drum podcast: https://podcasts.apple.com/ie/podcast/using-the-customer-centricity-model-to-demystify/id1522926618?i=1000496232765 Read a little more about how I think about customer centricity: https://medium.com/@charlottelilley/owning-customer-centricity-at-your-company-aaf13e433b63 Looking forward to chatting customer marketing with you!