𝗜 𝗵𝗲𝗹𝗽 𝗳𝗮𝘀𝘁-𝗴𝗿𝗼𝘄𝗶𝗻𝗴 𝘃𝗲𝗻𝘁𝘂𝗿𝗲𝘀 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻 𝘁𝗵𝗲𝗶𝗿 𝗯𝗿𝗮𝗻𝗱𝘀 𝗳𝗼𝗿 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 and advise CXOs on communications and marketing strategies for a world that is fast defaulting to AI-first communications. [Click 'see more' for recent projects]. As an experienced marketing and communications professional, consultant and entrepreneur, I have worked with a wide range of high-growth, technology and tech-driven ventures across ecommerce, consumer products, digital services, B2B, media, software, hardware and other sectors. I have also worked with a variety of emerging technology ventures related to artificial intelligence (AI), augmented reality (AR) / virtual reality (VR), blockchain, drones, Internet of Things (IoT), robotics and smart cities. I develop integrated marketing strategy, go-to-market plans and 360 brand communications across paid, earned, shared, owned media (to include websites, mobile apps, social media marketing, email marketing, PPC, SEO and CRM). My past client experience includes Accenture, Cisco, Cleveland Clinic, Disney, IBM, Orange, Starbucks and Virgin. As a marketing professional, I am obsessed with the growing role that artificial intelligence plays in communications and the longterm impact that this will have on brands, customer experience (CX) and consumer behaviour in general. WHAT HAVE I DONE RECENTLY? 🔹 Developed brand, communications and content strategy for a new national public institution 🔹 Created strategy, multimedia content and brand guidelines for the launch of a prestigious government integrated digital services initiative 🔹 Developed new website content for a leading multinational digital transformation services vendor 🔹 Developed global communications strategy for multi-billion dollar science & technology venture 🔹 Developed strategic digital marketing plan for leading property developer 🔹 Developed a comms strategy for $5 billion service provider 🔹 Positioning strategy for $3m digital startup 🔹 Created a digital campaign for a new tourism destination 🔹 Launched an email marketing campaign for a multi-billion dollar developer 🔹 Project managed the roll-out of a 400 page website in a retail giant MY CORE FOCUS AREAS Artificial Intelligence | Marketing Strategy | Digital Strategy | Digital Transformation | Customer Experience UAE | Abu Dhabi | Dubai | Saudi Arabia | Jeddah | Riyadh | China | Singapore | Hong Kong | India | Japan www.carringtonmalin.com