As Director Domain Architecture at adidas, I ensure that all products and teams develop against the same architecture principles, and that the domain model is well defined and sustainable. I also facilitate the end-to-end design of new functionalities that meet the business requirements and connect the product teams involved in the solution implementation. With 9+ years of software product development and hands-on experience in global scale enterprises, I have successfully led the digital transformation and adoption of in-house technical solutions from concept to implementation. I have a strong understanding of various software development processes and tools, as well as public cloud, databases, and agile methodologies. I am committed to serving organizations reach most of its IT investment, through research, prototyping, development and implementation of new and existing technologies. I am passionate about recruiting, developing, motivating and retaining diverse and successful global teams. I am adept at operating with management to translate business necessities into technical solutions and align IT strategy with company priorities and objectives.