Hi! I'm Bharat — a digital strategist with 18+ years of hands-on experience helping B2B and B2C brands grow through smart, data-led marketing. Currently leading Web Strategy at IBM (Apptio), I specialise in SEO, Conversion Rate Optimisation (CRO), Demand Generation, and the practical application of Generative AI in marketing workflows. I've worked across large enterprise campaigns and managed teams across India and the US. I'm GenAI for Marketing & GenAI for Leaders certified, and have a track record of turning web traffic into real business outcomes — not just vanity metrics. Book a session if you want honest, actionable advice on: growing organic traffic, improving website conversions, integrating AI into your marketing, or building a digital marketing career. No fluff, no theory. Just practical guidance from someone who does this every day.